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FusionOne to Offer Complete Back-up Services to BREW Operators Worldwide Print E-mail
LAS VEGAS, Nv  April 1, 2008 -- FusionOne, a leading provider of mobile phone back-up

services, today announced that it has reached an agreement with Qualcomm to offer BREW® application restore to devices for BREW operators. The agreement enables Qualcomms application restore client server module to be integrated with FusionOnes proprietary MightyBackup client server product.

FusionOnes MightyBackup service offers numerous benefits, which can include:

operator brand loyalty, customer satisfaction and retention
increased revenue flow via easy device migration and backup
continuous subscription revenue and prevention of revenue leakage for content providers

A recent FusionOne survey conducted by Market Tools, Inc. indicates that 44 percent of mobile phone users delay upgrading their devices because they dont have an easy way to restore their content and only 13 percent repurchase some or all of their licensed content when they replace their mobile phone.

Offering a complete backup solution for BREW operators will address an important business need, said Mitch Oliver, vice president of solutions and marketing for Qualcomm Internet Services. BREW Operators can now provide mobile phone users the option of restoring their licensed BREW applications when they upgrade or change their hardware.

This is a great opportunity for operators to offer a complete back-up service to their customers and will provide tremendous benefits to everyone involvedfrom operators to mobile phone users, said Perry LaForge, founder, chairman and executive director of the CDMA Development Group.

By using Qualcomms application restore client server module, we are creating a better back-up experience for BREW operators, said Mike Mulica, chief executive officer of FusionOne. With more and more mobile users downloading licensed content on to their phones, they need a reliable and secure back-up solution that will save all of their valued content when their phone needs to be replaced.

FusionOnes MightyBackup service, which is used by numerous global carriers, protects nearly half a billion mobile phone contacts. MightyBackup, built on the robust and patented FusionOne Mobile Platform, wirelessly backs up the mobile phone address book and other licensed content to FusionOnes secure data center, keeps the information continually up-to-date and automatically restores the records when the user replaces or upgrades their mobile phone. This affordable service enables online management of the address book, automatic recovery of information and secure protection for the valuable contact information stored on a users mobile phone. The MightyBackup service is currently available on both the BREW solution and Java platform.

About FusionOne
FusionOne offers a suite of premier mobile applications that help consumers protect and manage the personal content on their mobile phones, including contacts, calendar, photos, music and messages. FusionOne offers one of the industrys leading backup service currently offered on 15 wireless carriers worldwide. FusionOne is a leader of mobile content backup through its patented wireless synchronization platform and its close relationships with key industry associations including the Open Mobile Alliance, Qualcomms BREW Alliance Program and the Symbian Connectivity Partner Program. Founded in 1998, FusionOne is headquartered in San Jose, California with additional offices in Tallinn, Estonia.

 

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