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Qualcomm Announces New Direction for Construction Equipment Business Print E-mail
SAN DIEGO, Calif.  June 16, 2008 -- Qualcomm Incorporated, a leading provider of business- to-

business wireless enterprise applications and services, today announced that the company is transitioning to delivering the GlobalTRACS® Suite for fleet management via original equipment manufacturers (OEMs) and dealers only. By refocusing efforts on distribution, development and support of telematics through channel alliances with OEMs and dealers, Qualcomm is better positioned to serve the future needs of the construction equipment industry.

With this new model in place, more end-users will be able to access the benefits of telematics data and fleet management services through an expanded network of OEM and dealer resellers. The decision to change direction was made with strong consideration as to the long-term best interests of existing customers of GlobalTRACS products in the industry. Customers that currently have a direct purchasing relationship with Qualcomm for GlobalTRACS products may elect to continue to purchase directly from Qualcomm or begin to purchase through a Qualcomm channel partner OEM or dealer. By purchasing through a dealer, customers will benefit from the dealer's extended local support for installations, troubleshooting, repair and replace services. Additionally, through these strategic relationships with OEMs, Qualcomm will be able to develop and deliver a more comprehensive solution with enhanced features and the ability to support the increasingly complex needs of the construction equipment industry.

“The increased focus on channel distribution can create more interest for telematics products by leveraging the direct relationships dealers and OEMs have with customers in the industry,” said Bud Sims, director of business development for Qualcomm Enterprise Services. “We believe there is a significant opportunity to increase adoption of wireless technology by enabling dealers and OEMs to provide a one-stop shopping experience for customers for all of their equipment information needs.”

 

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