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Oslo, Norway Aug. 11, 2008 -- Opera Software today
announced that Telefónica Mexico (locally
branded as Movistar Mexico),
will now directly market Opera Mini to their subscribers. Opera Mini
will be available on Movistar Mexico’s download sites as well as via
SMS push. Opera Mini for the more than 14.2 million Movistar Mexico
subscribers, is customized with Spanish menus and links as well as
locally popular bookmarks and is available at http://www.movistar.com.mx/tconecta.
Opera
Mini is designed to enable the Web on a full range of mobile phones and
currently runs on more than 700 handset models. With more than 44
million users worldwide, Opera Mini is built on Opera’s
industry-leading browser technology and is the world’s most popular
mobile Web browser. Popular sites visited by Opera Mini users in Mexico
are mostly social networking or user generated sites, such as
m.youtube.com, metroflog.com, hi5.com and fotolog.com. The introduction
of a locally customized version of Opera Mini is expected to drive
traffic by enabling all Web sites and enhancing the user experience.
“Now
mobile users in Mexico can access all of their favorite Web sites on
their phone made easy with a tailored experience provided by Opera Mini
and Movistar Mexico,” says Rod Hamlin, SVP Sales for the Americas,
Opera Software. “We’re thrilled to help expand the mobile Web in Latin
American and we plan to continue strengthening our services in this
market.”
For Movistar, offering its subscribers a full Web
experience with Opera Mini was a suitable decision. Opera Mini
perfectly complements the best-value navigation offer in the Mexican
Market: ‘Movistar T-Conecta’, by providing easy access to any Web site
from most of the mobile devices. Now Movistar customers can easily
navigate paying less.
Opera Mini users enjoy a desktop-like
browsing experience that displays Web pages without compromise.
Advanced features such as Opera Zoom make page navigation intuitive on
a small screen. In addition, Opera Mini pre-processes and compresses
Web pages by up to 90 percent before sending them to mobile phones,
resulting in faster page downloads.
Information Source: Opera Software
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