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OVERLAND PARK, Kan. Aug. 18, 2008 -- Sprint and the National Football League are bringing NFL
fans
closer to the game with NFL Mobile Live, the only wireless source for complete,
live access to NFL action. NFL Mobile Live is free of charge to
Sprint data subscribers and is only available at Sprint.
For the first time in wireless, Sprint customers will be able to listen
to the live radio broadcasts of every NFL game throughout the 2008
regular season and will also be able to watch all eight of the Thursday
Night Football telecasts carried by NFL Network live beginning on
Nov. 6 via the new NFL Mobile Live application. Sprint is making it
easier to follow a specific team by carrying a live radio broadcast for
each game including pregame and postgame reports in most instances.
Users can choose a favorite team and every time they use NFL Mobile Live
that team’s information will appear on the
screen first with the latest information and quick links to live
broadcasts for that team on game days, thus eliminating the need to
navigate through several screens.
“NFL Mobile Live demonstrates how Sprint
brings its Now Network to life,” said John
Garcia, president of Sprint’s wireless
division. “With NFL Mobile Live, fans will be
able to listen to any NFL game as it happens, watch live streaming
action of NFL Network games or check stats of their fantasy players and
get updated scores – all from their phones.
And they can do this from wherever they happen to be –
at their child’s soccer game, shopping at the
mall or even sneaking a peek while they’re
raking leaves in the yard.”
NFL.com fantasy owners no longer need to be tied to their computer. NFL
Mobile Live allows fantasy owners to monitor the performance of every
player in real time directly from their phone. Key information for
individual players will be easily accessible, including real-time game
and season cumulative stats, rankings, player profiles and photos. And
for the first time fans will be able to watch video highlights for some
players on NFL Mobile Live via a link on the player’s
main page. Players with video highlights will vary week to week.
“The NFL continues to explore new ways to
feed our fans’ insatiable appetite to get NFL
games, news and highlights, anytime, anywhere and on any screen,”
said Brian Rolapp, NFL senior vice president of media strategy. “NFL
Mobile Live, exclusively from Sprint, enables fans to enjoy Thursday
Night Football and other exclusive content on their terms.”
In addition to the live radio broadcasts and NFL Network game telecasts,
fans will again have live access to NFL Network’s
non-game programming throughout the season including training-camp
reports and previews for every team along with popular programs, such as NFL
Total Access, NFL GameDay and NFL Playbook.
Fans will get the latest news and analysis from training camp through
the Super Bowl from NFL.com’s experts along
with video highlights of the top plays available each week throughout
the season.
NFL Mobile Live is included at no additional charge in Sprint’s
Everything plans starting at $69.99, including Simply EverythingSM,
which combines unlimited voice, messaging and extensive data services –
such as NFL Mobile Live – for just $99.99 per
month. With other Sprint plans, customers can get NFL Mobile Live by
adding a Data Pack, starting at $15 per month. NFL Mobile Live is
available on most Sprint handsets.
In addition, Sprint and Motorola will introduce the MOTORAZR™
VE20 as an ideal wireless handset to experience NFL Mobile Live¹.
Harnessing the speed of Sprint’s Mobile
Broadband Network, MOTORAZR VE20 offers access to additional
Sprint-exclusive multimedia content including Sprint TV®¹
with an extensive selection of live and on-demand programming, Sprint
Music StoreSM¹
offering over-the-air downloads of full-length songs2
and Sprint Navigation¹ with GPS-enabled
audio and visual turn-by-turn driving directions, one-click traffic
rerouting and more than 10 million local listings. MOTORAZR
VE20 features touch sensor controls on the external display, an
integrated MP3 player, a 2.0 MP camera and stereo Bluetooth®
wireless technology. The MOTORAZR VE20 became available in all Sprint
retail channels, including www.sprint.com
and 1-800-SPRINT1, on August 17. The device will cost $99.99 with a
two-year contract agreement and after a $50 mail-in rebate.
Fans can find information on how to access NFL Mobile Live, only from
Sprint, at nfl.com/mobile or sprint.com/nfl.
Certain mobile phone features may not be available throughout the entire
network or their functionality may be limited. All features,
functionality and other product specifications are subject to change
without notice or obligation.
1 Network dependent
feature, not available in all areas. Airtime, data charges, and/or
additional charges may apply.
2 The unauthorized copying of copyrighted
materials is contrary to the provisions of the Copyright Laws of the
United States and other countries. This device is intended solely for
copying non-copyrighted materials, materials in which you own the
copyright, or materials which you are authorized or legally permitted to
copy. If you are uncertain about your right to copy any material, please
contact your legal advisor.
Information Source: Business Wire
Image courtesy of www.mobileburn.com
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