one of the nation’s largest wireless service carriers, today announced a marketing agreement that will bring a free, 30-day trial of the Napster To Go service to U.S. Cellular customers who purchase the brand new HTC Touch mobile handset.

Napster and U.S. Cellular will partner on promotional efforts for music-to-handset sideloading, which makes it easy for consumers to experience the award-winning Napster To Go subscription service, and enables them to access Napster’s catalog of more than six million songs, expert programming, and exclusive content. The companies will offer the service through in-box promotions via retail and carrier channels in the U.S.

"Customers want to start using their phone and all of its features right out of the box, and this is one way we provide that outstanding customer experience,” said Alan D. Ferber, chief marketing officer and executive vice president of U.S. Cellular.

"U.S. Cellular’s extensive, high-quality network and deep commitment to customer satisfaction make the company a valuable partner to Napster," said Brad Duea president of Napster. "We are very pleased to expand this relationship, which supports our focus on driving adoption of our subscription model by partnering with leading carriers and joining to music-enabled cell phones.”

About U.S. Cellular

Based in Chicago, U.S. Cellular is the nation's sixth-largest wireless carrier, serving 6.2 million customers across the country.

About Napster

Napster, the pioneer of digital music, offers the ultimate in interactive music experiences, creating better ways to discover, share, acquire and enjoy music – anytime, anywhere. The company’s offerings include “Napster” (www.Napster.com) -- the premier online music destination; “Freenapster” (www.freenapster.com), a unique Web experience offering free, on-demand music legally in the U.S.; and “Napster Mobile,” one of the industry’s fastest growing mobile music platforms, providing premier mobile music experience for customers in 11 global markets. Headquartered in Los Angeles, Napster's services are available in markets across the Americas, Europe and Japan.

Information Source:    Business Wire