older Americans, today released the ClarityLife® C900™, an easy-to-use amplified mobile phone that doubles as an emergency response device. The cell phone, now available for $269.95 online at www.clarityproducts.com, is designed specifically for seniors, providing the freedom to stay connected with loved ones and the peace of mind to know that help is just the push of a button away.

The ClarityLife C900 is available “unlocked,” which means it can be used on any GSM network, such as T-mobile and AT&T. Highlights of its seniors-friendly features include:

• Amplification: 20-decibel amplification for seniors with hearing loss.
• Safety: One-touch, Emergency Help Button to instantly contact loved ones.
• Simplicity: Large four-button operation for easy navigation and dialing.
• Vision: Large backlit display and oversized text for easy reading. 

“The C900 is the most anticipated product we’ve developed at Clarity in recent history,” said Carsten Trads, president of Clarity. “The buzz has been incredible and it’s no surprise why. The ClarityLife C900 addresses the needs of a market that has been overlooked for years – aging Americans. The volume is amplified, the controls are large and the design is simple. There’s even an emergency button. This is the phone they’ve been waiting for and they can’t wait to get their hands on it.”

One of the most talked about features of the ClarityLife C900 is the amplification. The phone can amplify incoming sound up to 20 dB and is one of the first cell phones designed for the millions of seniors with hearing loss. It is hearing aid compatible, features a strong vibrating ringer, a flashing orange LED to signal incoming calls and a helpful flashlight.

“Clarity specializes in telephony for people with hearing loss, so it seemed natural to integrate our expertise into the C900,” said Trads. “Hearing loss is one of the most common health issues among seniors, yet solutions in the mobile phone market for this population segment are virtually nonexistent. As more and more seniors turn to mobile phones, there is a need for a phone like the C900 that is not only intuitive, but improves conversations for people with hearing loss.”

Additionally, the ClarityLife C900 features an Emergency Help Button. Located on the back of the phone, the one-touch, heart-shaped button calls and sends text messages to five pre-programmed numbers, such as those of family, friends, neighbors or emergency personnel. It cycles through the five contacts until someone is reached.

“One of the primary reasons seniors buy cell phones is for safety, but they generally find them difficult to operate – until now,” said Trads. “The C900 balances the scale by offering both safety and simplicity, reassuring seniors and their loved ones that help is as close as the touch of a button. This gives peace of mind not only to seniors but to their family members as well.”

Seniors can simply place or receive calls with the ClarityLife C900 by using four oversized buttons on the front of the phone which allow them to easily navigate their top contacts. They also can use a full slide-out keypad with large numbers. Furthermore, the C900’s screen is twice the size of a normal phone with magnified text and bright back-lighting.

ClarityLife C900 is a GSM cell phone that can be easily added to existing family plans. Check local GSM providers for service. 

About Clarity

Clarity® is a leading supplier of amplified telephones, notification systems, assistive listening devices and other communications devices for the hearing loss and deaf markets. A leader in sound amplification, Clarity’s patented technologies, Clarity® Power™ and Digital Clarity Power™, provide customized solutions for customers who otherwise could not communicate easily and effectively with the outside world.

Information Source:    Business Wire

Image courtesy of Business Wire