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HELSINKI, Finland Sept. 17, 2009 -- GloPos today announced its software-only
positioning technology
that makes all mobile phones location aware --
outdoors, indoors, and even underground.
GloPos Technology requires only a cellular network to make all mobile
phones location aware. No additional hardware like GPS or W-LAN is required
on a mobile device for achieving accurate positioning.
"By making all phones location aware, GloPos Technology is set to
revolutionize the indoor positioning and social location market, including
mobile search and personalized mobile advertising. This will massively
expand the positioning market," said Mikael Vainio, CEO. "GloPos is a
superior solution versus W-LAN and GPS-based indoor positioning
applications which today serve less than 20 percent of the total yearly 1.3
billion unit mobile device market," Vainio added.
GloPos' patent-pending, self-learning algorithms calculate an accurate
position fix to within 1-40 meters even in places where no W-LAN access
points are available or no GPS can be used (i.e. in shopping malls,
subways, underground parking, airports, sports arenas, and exhibition
centers). GloPos works wherever cellular network coverage is available.
GloPos Technology does not consume any extra battery life while operating
as cell information is already being used to stay connected. GloPos enables
longer device usage versus GPS and W-LAN, allowing battery power to be used
for more advanced applications and driving more powerful processors.
GloPos co-founders have over 20 years combined mobile experience with Nokia
and Ericsson. CEO Mikael Vainio brings to GloPos more than a decade of
executive experience with Nokia and Ericsson. Before joining GloPos he
served in Ericsson Middle East HQ as Vice President Strategy, Marketing and
Communications. Vice-President Alexander Le Bell has held executive
positions with leading mobile and technology companies, including Ericsson,
Nokia and Philips. He was Ericsson's Director for Strategy and Business
Intelligence for the Middle East. Prior to that he served in Nokia
Multimedia, managing the operator business in Central Europe with some of
the largest operators in the world, including T-Mobile, Vodafone and
O2-Telefonica.
About GloPos
GloPos was founded in 2009 to bring its new and innovative indoor
positioning technology to the mobile consumer marketplace. GloPos is a
technology spin-off company of 4TS Corporation, an innovative Finland-based
company that develops location- and sensor-based technologies and
solutions.
Information Source: Marketwire
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